Lime Wedge Media will work to format your new or existing website into a platform specific web based mobile application capable of real time features and updated information at your fingertips.

A mobile web application provides businesses with the following advantages:

• * A strong mobile presence on all handheld devices (iPhone, Android and Blackberry)
• * An attractive, user friendly and informative mobile website
• * Results in a higher mobile search ranking and an increase in traffic
• * Ability to utilize SEO tactics for marketing purposes via mobile more effectively
• * Greater ability to record usage statistics without prompting user

Native Mobile Applications is the fastest growing segment in the global mobile market. The number of web enabled devices has increased, this technology allows users to socially interact, access and store information. By creating a custom mobile application businesses can directly interact and create more brand loyalty, therefore, fueling the application market.

The benefits of Native applications include all those of web based mobile applications as well as the following additional advantages:

• * Faster more effective mapping features and capabilities.
• * Ability to store data more efficiently and stronger offline features.
• * Stronger ability to utilize device specific features (Camera, Video, etc)
• * Ability to have a pro version of the application to sell in the app store. (Mobile app market to surge to 17.5 billion by 2012)